The business growth experience for ambitious wedding pros who are ready to STOP working more, and START earning more.
Build a simpler, smarter and more profitable wedding business, so you can grow your income and create more freedom without sacrificing more of your weekends.
The business growth experience for ambitious wedding pros who are ready to STOP working more, and START earning more.
Build a simpler, smarter and more profitable wedding business, so you can grow your income and create more freedom without sacrificing more of your weekends.
Your business is busy.
So why aren't you making more money?
Watch this short video to find out why working harder isn’t actually increasing your income, and what actually will…
Your business is busy. So why aren't you making more money?
Watch this short video to find out why working harder isn’t actually increasing your income, and what actually will…
From the outside, things actually look pretty damn successful.
I mean, you've got a great reputation, you're booking heaps of weddings and your couples absolutely love what you do. To everyone else, it probably looks like you've made it.
But behind the scenes...
❌ You're starting to wonder if it should feel this hard.
❌ You’re replying to enquiries from the sofa at 11pm when you should be Netflix and chilling.
❌ You're spending up to 100 hours with one couple... then wondering where all the money actually went.
❌ You’re giving up another weekend to create someone else's dream day while missing your own kids' birthdays, sports match and family BBQs.
❌ You haven’t taken a proper holiday in years because the money stops as soon as you do.
❌ You're tired of wasting hours every week chasing up couples who ghost after you've poured your heart into a personalised quote.
Ultimately you know you're capable of more.
You see other women making more money, charging higher prices, taking time off and calling in incredible opportunities and quietly think.
"I'm just as fucking good as them. What am I missing?"
You feel like you’ve tried all the things, done the courses, danced for the algorithm, added new offers and tweaked your pricing but nothing’s had a real lasting impact.
This is because your business has grown...
but the way you're running it hasn't.
Up until now you’ve pretty much been figuring things out as you went and doing whatever it took to make it work. It got you this far, but it won't get you where you want to go next.
And that’s where we come in…
From the outside, things actually look pretty damn successful.
I mean, you've got a great reputation, you're booking heaps of weddings and your couples absolutely love what you do. To everyone else, it probably looks like you've made it.
But behind the scenes...
❌ You're starting to wonder if it should feel this hard.
❌ You’re replying to enquiries from the sofa at 11pm when you should be Netflix and chilling.
❌ You're spending up to 100 hours with one couple... then wondering where all the money actually went.
❌ You’re giving up another weekend to create someone else's dream day while missing your own kids' birthdays, sports match and family BBQs.
❌ You haven’t taken a proper holiday in years because the money stops as soon as you do.
❌ You're tired of wasting hours every week chasing up couples who ghost after you've poured your heart into a personalised quote.
Ultimately you know you're capable of more.
You see other women making more money, charging higher prices, taking time off and calling in incredible opportunities and quietly think.
"I'm just as fucking good as them. What am I missing?"
You feel like you’ve tried all the things, done the courses, danced for the algorithm, added new offers and tweaked your pricing but nothing’s had a real lasting impact.
This is because your business has grown... but the way you're running it hasn't.
Up until now you’ve pretty much been figuring things out as you went and doing whatever it took to make it work. It got you this far, but it won't get you where you want to go next.
And that’s where we come in…
W E L C O M E T O
A six-month business growth experience for wedding pros who are ready to stop relying on more bookings to make more money.
Inside, we'll help you strengthen the business you've already built, increase your profit, simplify your offers, improve your sales process and build a business that works harder for you... so you don't have to.
THE CEO CLUB BEGINS IN
Monday, August 10, 2026
left to begin...
W E L C O M E T O
A six-month business growth experience for wedding pros who are ready to stop relying on more bookings to make more money.
Inside, we'll help you strengthen the business you've already built, increase your profit, simplify your offers, improve your sales process and build a business that works harder for you... so you don't have to.
THE CEO CLUB BEGINS IN
Monday, August 10, 2026
left to begin...
These results kinda speak for themselves…
These results kinda speak for themselves…
Imagine a business where you could make $10k-$30k months without hustling harder or sacrificing more of your weekends…
That’s exactly what you’ll do inside The CEO Club
Consistent income that doesn’t rely on wedding season.
A steady flow of quality enquiries, even when you're not constantly posting on Instagram.
A business model that pays you more without demanding more of your time.
A sales process that books more dream couples instead of getting ghosted after sending your pricing guide.
The confidence to charge premium prices and have couples happily pay them.
Imagine a business where you could make $10k-$30k months without hustling harder or sacrificing more of your weekends…
That’s exactly what you’ll do inside The CEO Club
Consistent income that doesn’t rely on wedding season.
A steady flow of quality enquiries, even when you're not constantly posting on Instagram.
A business model that pays you more without demanding more of your time.
A sales process that books more dream couples instead of getting ghosted after sending your pricing guide.
The confidence to charge premium prices and have couples happily pay them.
HONEST FEEDBACK FROM OUR CLUB ALUMNI
HONEST FEEDBACK FROM OUR CLUB ALUMNI
The wedding industry has been lying to you…
The outdated wedding industry
way of working…
What The CEO Club teaches…
More weddings = more success
More profit = more freedom
Keep your prices competitive
Charge for the value you create
Say yes to every enquiry
Position yourself to attract the right couples
Working harder means you earn more
Build systems to do the hard work for you
A full calendar means you’re winning
A healthy bank balance means you’re winning
Being busy is just part of the industry
Your business should fit around your life
The wedding industry has been lying to you…
The outdated wedding industry way of working…
More weddings = more success
Keep your prices competitive
Say yes to every enquiry
Working harder means you earn more
A full calendar means you’re winning
Being busy is just part of the industry
What The CEO Club teaches…
More profit = more freedom
Charge for the value you create
Position yourself to attract the right couples
Build systems to do the hard work for you
A healthy bank balance means you’re winning
Your business should fit around your life
Inside The CEO Club, the goal isn’t to become fully booked, it’s to become fully profitable.
Inside The CEO Club, the goal isn’t to become fully booked, it’s to become fully profitable.
Lauren hit $20k months within 16 months
of starting her business.
Lauren was a gun at marketing and always received heaps of enquiries. However, she was getting ghosted heaps and ultimately losing out on thousands of dollars every single month.
She implemented our proven Couples Conversion System and Soulful Sales Script to overhaul her enquiry response and follow up process. Within 6 weeks, her conversion rate went from 45% to 90%, leading to $20k months without needing any more leads.
Lauren hit $20k months within 16 months of starting her business.
Lauren was a gun at marketing and always received heaps of enquiries. However, she was getting ghosted heaps and ultimately losing out on thousands of dollars every single month.
She implemented our proven Couples Conversion System and Soulful Sales Script to overhaul her enquiry response and follow up process. Within 6 weeks, her conversion rate went from 45% to 90%, leading to $20k months without needing any more leads.
We do things differently around here…
Most courses are focussed on helping you get busier
Most generic business programs are solely focussed on hustling harder to get fully booked, but this only leaves you burned out at the end of it.
You don’t need to be busier, you need to be more profitable. This is why our focus is the total opposite - freedom and profit over busyness and burn out.
The wedding industry plays by different rules
You don't sell a product today and get paid tomorrow. You manage seasonal income, long booking windows, complex client journeys and enquiries that can take months to convert.
Most business coaches simply don’t get what goes on behind the scenes in this industry..
Your business deserves advice that was built for the unique challenges you face, not just another cookie cutter business plan.
We don’t just fix one part of your business
Lots of courses focus on one thing in isolation. But as you’ve probably figured out by now - social media alone won't fix underpricing, better branding won't fix a weak sales process and more enquiries won't fix an unprofitable business model.
That’s why we strengthen every part of the business that impacts your profit, so everything works together seamlessly.
We do things differently
around here…
Most courses are focussed on helping you get busier
Most generic business programs are solely focussed on hustling harder to get fully booked, but this only leaves you burned out at the end of it.
You don’t need to be busier, you need to be more profitable. This is why our focus is the total opposite - freedom and profit over busyness and burn out.
The wedding
industry plays
by different rules
You don't sell a product today and get paid tomorrow. You manage seasonal income, long booking windows, complex client journeys and enquiries that can take months to convert.
Most business coaches simply don’t get what goes on behind the scenes in this industry..
Your business deserves advice that was built for the unique challenges you face, not just another cookie cutter business plan.
We don’t just fix one part of your business
Lots of courses focus on one thing in isolation. But as you’ve probably figured out by now - social media alone won't fix underpricing, better branding won't fix a weak sales process and more enquiries won't fix an unprofitable business model.
That’s why we strengthen every part of the business that impacts your profit, so everything works together seamlessly.
Introducing The Wedding CEO Method
Through our proven four-step framework, you'll learn how to increase your profits, attract better-fit couples, convert more enquiries and create consistent revenue, so your business can grow without demanding more of your time.
1
DESIGN YOUR PROFITABLE OFFERS
Build a business that generates more profit, not just more work.
If you're constantly taking on more weddings just to earn more money, the problem usually isn't a lack of enquiries. It's that your offers, pricing and packages aren't designed to create the income you actually want.
Together, we'll refine what you sell, how you price it and how it's structured, so you can earn more from every booking instead of simply booking more weddings.
You'll walk away with:
✔ Profitable offers designed around your income goals
✔ Pricing that gives you confidence to charge what you're worth
✔ A business model designed around your dream life
2
BECOME THE OBVIOUS CHOICE
Position your business so couples happily choose you and pay more.
We'll help you build a brand that couples genuinely want to book, so you can charge more, stand out from the competition and stop competing on price.
Together we'll refine your positioning, messaging and brand to create a business that's memorable, premium and designed to generate more profit from every booking.
You'll walk away with:
✔ Stronger positioning that separates you from the competition
✔ Messaging that attracts more of the right couples
✔ More confidence charging premium prices
3
CREATE PREDICTABLE DEMAND
Build simple systems that consistently attract your ideal couples.
Stop relying on referrals, wedding expos or hoping your next enquiry is just around the corner. Together, we'll build a simple lead generation system that consistently attracts the right couples to your business, without you
being online 24/7.
You'll walk away with:
✔ A website that turns more visitors into enquiries
✔ A simple marketing system that consistently generates quality leads
✔ A predictable pipeline of future bookings
4
BUILD YOUR MONEY MAKING MACHINE
Turn more enquiries into bookings and more bookings into revenue.
We'll build the systems that convert more of the right couples into paying clients, increase the value of every booking and create more consistent revenue throughout the year.
From your enquiry process and follow-up to automations and client journey, we'll make sure your business is set up to work harder, so you don’t have to
You'll walk away with:
✔ A high-converting enquiry and follow-up process
✔ More revenue from every booking through strategic upsells and smarter offers
✔ Simple sales systems and automations that work behind the scenes
Introducing The Wedding CEO Method
Through our proven four-step framework, you'll learn how to increase your profits, attract better-fit couples, convert more enquiries and create consistent revenue, so your business can grow without demanding more of your time.
1
DESIGN YOUR PROFITABLE OFFERS
Build a business that generates more profit, not just more work.
If you're constantly taking on more weddings just to earn more money, the problem usually isn't a lack of enquiries. It's that your offers, pricing and packages aren't designed to create the income you actually want.
Together, we'll refine what you sell, how you price it and how it's structured, so you can earn more from every booking instead of simply booking more weddings.
You'll walk away with:
✔ Profitable offers designed around your income goals
✔ Pricing that gives you confidence to charge what you're worth
✔ A business model designed around your dream life
2
BECOME THE OBVIOUS CHOICE
Position your business so couples happily choose you and pay more.
We'll help you build a brand that couples genuinely want to book, so you can charge more, stand out from the competition and stop competing on price.
Together we'll refine your positioning, messaging and brand to create a business that's memorable, premium and designed to generate more profit from every booking.
You'll walk away with:
✔ Stronger positioning that separates you from the competition
✔ Messaging that attracts more of the right couples
✔ More confidence charging premium prices
3
CREATE PREDICTABLE DEMAND
Build simple systems that consistently attract your ideal couples.
Stop relying on referrals, wedding expos or hoping your next enquiry is just around the corner. Together, we'll build a simple lead generation system that consistently attracts the right couples to your business, without you
being online 24/7.
You'll walk away with:
✔ A website that turns more visitors into enquiries
✔ A simple marketing system that consistently generates quality leads
✔ A predictable pipeline of future bookings
4
BUILD YOUR MONEY MAKING MACHINE
Turn more enquiries into bookings and more bookings into revenue.
We'll build the systems that convert more of the right couples into paying clients, increase the value of every booking and create more consistent revenue throughout the year.
From your enquiry process and follow-up to automations and client journey, we'll make sure your business is set up to work harder, so you don’t have to
You'll walk away with:
✔ A high-converting enquiry and follow-up process
✔ More revenue from every booking through strategic upsells and smarter offers
✔ Simple sales systems and automations that work behind the scenes
Because when you fix the right things, everything starts to change..
Our CEOs are raising their prices, booking dream clients, having their biggest income months ever
and building businesses that no longer rely on them working all the bloody time.
Because when you fix the right things, everything starts to change..
Our CEOs are raising their prices, booking dream clients, having their biggest income months ever
and building businesses that no longer rely on them working all the bloody time.
THE CLUB PERKS
Everything you need to build your more profitable wedding business
THE WEDDING CEO SYSTEM
A complete online training library designed to help you build a more profitable wedding business.
Inside, you'll find bite-sized lessons covering everything from profitable offers and premium pricing to sales strategy, positioning and predictable revenue, all delivered through a clear roadmap that shows you exactly what to focus on next.
THE CEO TOOLKIT
Everything you need to implement faster and get better results.
From pricing calculators and financial trackers to enquiry scripts, AI tools and plug-and-play templates, you get access to absolutely every business resource you need to save time and
get better results without the guesswork.
MONTHLY MOMENTUM SESSIONS
Coaching calls with Laura to keep you accountable and your business moving forward.
Bring your questions, challenges and ideas, and together we'll tackle what's happening in your business in real time through strategy, coaching and practical problem solving, so you always know your next best step.
THE CLUB LOUNGE
A community that keeps you motivated, supported and moving forward.
Connect with ambitious wedding pros, ask questions, celebrate wins, share ideas and stay accountable inside a supportive community that understands exactly what it takes to build a successful wedding business.
CEO MENTOR SUPPORT
Expert guidance to keep you moving forward.
Our experienced CEO Mentors are there to answer questions, provide feedback and help you navigate challenges as they arise, so you're never left feeling stuck or wondering what to do next.
THE CEO APP
Your business coach, community and resources, all in your pocket.
Access every training, template, resource, replay and the Club Lounge from anywhere. Tune into lessons podcast-style on the drive to a wedding, catch up on coaching waiting at school pick-up or jump into the community whenever you need support, making it easier to keep growing your business around your life.
THE CLUB PERKS
Everything you need to build your more profitable wedding business
THE WEDDING CEO SYSTEM
A complete online training library designed to help you build a more profitable wedding business.
Inside, you'll find bite-sized lessons covering everything from profitable offers and premium pricing to sales strategy, positioning and predictable revenue, all delivered through a clear roadmap that shows you exactly what to focus on next.
THE CEO TOOLKIT
Everything you need to implement faster and get better results.
From pricing calculators and financial trackers to enquiry scripts, AI tools and plug-and-play templates, you get access to absolutely every business resource you need to save time and
get better results without the guesswork.
MONTHLY MOMENTUM SESSIONS
Coaching calls with Laura to keep you accountable and your business moving forward.
Bring your questions, challenges and ideas, and together we'll tackle what's happening in your business in real time through strategy, coaching and practical problem solving, so you always know your next best step.
THE CLUB LOUNGE
A community that keeps you motivated, supported and moving forward.
Connect with ambitious wedding pros, ask questions, celebrate wins, share ideas and stay accountable inside a supportive community that understands exactly what it takes to build a successful wedding business.
CEO MENTOR SUPPORT
Expert guidance to keep you moving forward.
Our experienced CEO Mentors are there to answer questions, provide feedback and help you navigate challenges as they arise, so you're never left feeling stuck or wondering what to do next.
THE CEO APP
Your business coach, community and resources, all in your pocket.
Access every training, template, resource, replay and the Club Lounge from anywhere. Tune into lessons podcast-style on the drive to a wedding, catch up on coaching waiting at school pick-up or jump into the community whenever you need support, making it easier to keep growing your business around your life.
I could tell you what's possible all day. But I'd rather you hear it from the women who've actually done it
I could tell you what's possible all day. But I'd rather you hear it from the women who've actually done it.
Choose your level of support
The CEO Club
Perfect for you if...
You want a proven roadmap, practical tools and the support of our mentors and community to confidently build your business and implement The Wedding CEO Method.
From $249/fortnight
INCLUSIONS:
• The Wedding CEO System and full training library
• CEO Toolkit of plug and play templates and business resources
• CEO App to get support on the go
• Monthly Momentum calls with Laura
• Club Lounge community space to connect with
likeminded wedding pros
• CEO Mentor Support to hold you accountable
• 50% discount off other Love Biz courses and events.
The VIP Room
Perfect for you if...
You want everything inside The CEO Club, plus direct access to Laura for personalised strategy, feedback and support to help you implement faster and accelerate your results.
From $379/fortnight
INCLUSIONS:
Everything in The CEO Club, plus:
• Access to an exclusive, VIP-only space where you'll receive priority support
• Personalised audits and feedback on whatever you're working on.
• Monthly VIP calls with Laura
• VIP Ticket to the ‘CEO Live’ event on the Gold Coast in November.
Got questions before joining? DM or voicenote Laura here
Choose your level
of support
The CEO Club
Perfect for you if...
You want a proven roadmap, practical tools and the support of our mentors and community to confidently build your business and implement The Wedding CEO Method.
From $249/fortnight
INCLUSIONS:
• The Wedding CEO System and full training library
• CEO Toolkit of plug and play templates and business resources
• CEO App to get support on the go
• Monthly Momentum calls with Laura
• Club Lounge community space to connect with likeminded wedding pros
• CEO Mentor Support to hold you accountable
• 50% discount off other Love Biz courses and events.
The VIP Room
Perfect for you if...
You want everything inside The CEO Club, plus direct access to Laura for personalised strategy, feedback and support to help you implement faster and accelerate your results.
From $379/fortnight
INCLUSIONS:
Everything in The CEO Club, plus:
• Access to an exclusive, VIP-only space where you'll receive priority support
• Personalised audits and feedback on whatever you're working on.
• Monthly VIP calls with Laura
• VIP Ticket to the ‘CEO Live’ event on the Gold Coast in November.
Got questions before joining? DM or voicenote Laura here
HEAR FROM OUR CEO GRADS
HEAR FROM OUR CEO GRADS
I've spent the past eight years helping almost 1,000 wedding pros across almost every corner of the industry make more money from businesses they genuinely love.
And if there's one thing I'm really bloody good at, it's looking at a business, figuring out what's actually holding it back and showing you where the biggest opportunities are to make more money, without automatically adding more work.
I've seen first-hand that the women making the most money aren't always the ones with the biggest audiences, the most enquiries or the fullest calendars. They're the ones who know how to make the business they've already built work harder for them.
And that's exactly what I want to help you do inside The CEO Club
I've spent the past eight years helping almost 1,000 wedding pros across almost every corner of the industry make more money from businesses they genuinely love.
And if there's one thing I'm really bloody good at, it's looking at a business, figuring out what's actually holding it back and showing you where the biggest opportunities are to make more money, without automatically adding more work.
I've seen first-hand that the women making the most money aren't always the ones with the biggest audiences, the most enquiries or the fullest calendars. They're the ones who know how to make the business they've already built work harder for them.
And that's exactly what I want to help you do inside The CEO Club
This could be you...
This could be you...
Want results, faster? Join us in The VIP Room
Get personalised strategy, feedback and support to help you implement faster and accelerate your results.
You get everything inside the Club, plus these exclusive perks:
PERSONALISED AUDITS & FEEDBACK
Get expert eyes on your business before you hit publish.
Submit your pricing, offers, messaging, enquiry responses, sales assets and more for personalised feedback, so you can make confident decisions, improve faster and know you're on the right track.
VIP
COACHING SESSIONS
Personalised coaching to help you move forward with confidence.
Join an exclusive monthly coaching session with Laura to workshop your business, ask questions, overcome challenges and get tailored advice to help you move forward faster.
THE
VIP
ROOM
Priority access to support when you need it most.
Get exclusive access to Laura inside our private VIP space from where you can ask questions and get quicker feedback as you need it.
CEO
LIVE
EXPERIENCE
Join us for an in-person business immersion.
As a VIP member, you'll receive a complimentary ticket to our annual CEO LIVE event on the Gold Coast this November, giving you the opportunity to connect, plan and learn alongside ambitious wedding professionals in person.
Got questions before joining? DM or voicenote Laura here
Want results, faster? Join us in The VIP Room
Get personalised strategy, feedback and support to help you implement faster and accelerate your results.
You get everything inside the Club, plus these exclusive perks:
PERSONALISED AUDITS
& FEEDBACK
Get expert eyes on your business before you hit publish.
Submit your pricing, offers, messaging, enquiry responses, sales assets and more for personalised feedback, so you can make confident decisions, improve faster and know you're on the right track.
VIP COACHING SESSIONS
Personalised coaching to help you move forward with confidence.
Join an exclusive monthly coaching session with Laura to workshop your business, ask questions, overcome challenges and get tailored advice to help you move forward faster.
THE VIP ROOM
Priority access to support when you need it most.
Get exclusive access to Laura inside our private VIP space from where you can ask questions and get quicker feedback as you need it.
CEO LIVE EXPERIENCE
Join us for an in-person business immersion.
As a VIP member, you'll receive a complimentary ticket to our annual CEO LIVE event on the Gold Coast this November, giving you the opportunity to connect, plan and learn alongside ambitious wedding professionals in person.
Got questions before joining? DM or voicenote Laura here
Ready for your most profitable era of business?
EXCLUSIVE FOUNDING MEMBER PRICING AVAILABLE FOR THIS INTAKE ONLY
Join The CEO Club
BEST VALUE
$2900
MOST POPULAR
$497/month
(6 x installments)
MOST FLEXIBLE
$249/fortnight
(12 x installments)
BONUS: Join before midnight Friday 31 July to receive a FREE ticket to the CEO Live business immersion on the Gold Coast this November.
Take me to The VIP Room
BEST VALUE
$4500
MOST POPULAR
$755/month
(6 x installments)
MOST FLEXIBLE
$379/fortnight
(12 x installments)
BONUS: Join before midnight Friday 31 July to receive a private 1:1 coaching session with Laura.
Ready for your most profitable era of business?
EXCLUSIVE FOUNDING MEMBER PRICING AVAILABLE FOR THIS INTAKE ONLY
Join The CEO Club
BEST VALUE
$2900
MOST POPULAR
$497/month
(6 x installments)
MOST FLEXIBLE
$249/fortnight
(12 x installments)
BONUS: Join before midnight Friday 31 July to receive a FREE ticket to the CEO Live business immersion on the Gold Coast this November.
Take me to The VIP Room
BEST VALUE
$4500
MOST POPULAR
$755/month
(6 x installments)
MOST FLEXIBLE
$379/fortnight
(12 x installments)
BONUS: Join before midnight Friday 31 July to receive a private 1:1 coaching session with Laura.
Ready for your most profitable era of business?
EXCLUSIVE FOUNDING MEMBER PRICING AVAILABLE FOR THIS INTAKE ONLY
Join The CEO Club
BEST VALUE
$2900
MOST POPULAR
$497/month
(6 x installments)
MOST FLEXIBLE
$249/fortnight
(12 x installments)
BONUS: Join before midnight Friday 31 July to receive a FREE ticket to the CEO Live business immersion on the Gold Coast this November.
Take me to The VIP Room
BEST VALUE
$4500
MOST POPULAR
$755/month
(6 x installments)
MOST FLEXIBLE
$379/fortnight
(12 x installments)